Take a Closer Look Into Why Digital Journalism is Becoming the “Go To” Source for News
Twitter has become a very popular site used by
newspapers to highlight their many stories.
Digital journalism is making journalism turn into a world of it’s own. With the many different news models that are constantly developing there are so many things that we are now able to do. Newspapers have a paper form and then they also have their own websites that individuals are able to go to and get the same news. We also have the news that comes on our blogs and social networking sites (Twitter, Facebook, Tumblr, etc.)
The advantage of digital journalism is that it’s so easily accessible. The audience now has more control over what content they are able to see. People have the power to choose the information they want when they want and retrieve it how they want. If you are at your computer you are able to see it that way but if you aren’t then you are able to see it on your phone if it’s internet accessible. The internet allows for users to access information in a non linear form. This means that journalists have designed their stories so that they don’t have to be accessed in any particular order. If you are reading a story and you are only wanting to read a particular portion that you are interested in, you can have access to that specific part without having to be bothered with any other section of the story.
Another advantage is the storage and retrieval of the information. There was a time when we had to go to the library for everything and look through dictionaries or encyclopedia’s but not anymore. With the help of the internet, everything is right at the tip of our fingers with no limited amount on how much we can access. Having to actually flip through pages and possibly get a paper cut is not as entertaining as just going to Google and typing in “what it the definition if _____?” and it just pops up within seconds. Also instead of having more than one book, an encyclopedia separate from a dictionary you can have all of the words on the internet without ever having to carry a heavy book.
The biggest advantage of all may be that you can get all of this information immediately. You don’t have to wait until you can go check a book out or until the next newspaper comes in the morning. Anything that you want to know you can find out as soon as you need the information. There are people that actually stay up all night constantly researching and updating information just for the convenience of those that may need the information right away. That’s much more appealing than anything else that has been experienced.
There are different types of digital news models associated with previously existing media organizations. For example the newspaper websites that exist also have an actual paper that still exists or once existed. Some people would much rather prefer to go to their computer and read the news before they pick up a paper and have to flip through it. The people that are actually still buying newspapers are more than likely older and don’t feel like having to learn how to use the internet.
Social networking sites such as Twitter, Facebook and Tumblr are also forms of news. Those same newspaper websites also have pages on these sites to get information to their users that frequently visit social networking sites instead of their actual sites. If a person is interested in a story that they have read about on Twitter or Facebook they will more than likely visit the newspaper website to read deeper into the story which is an advantage for the paper. Their site needs all of the viewers that it can get. A site like Twitter will briefly talk about a story in the 140 characters that one tweet allows making the user curious as well. Tumblr is more of a picture posting site so if someone wants a newspaper story read they could post a picture with a headline that will attract readers. There’s so many different things that can be done and they become more and more interesting.
The role of a reporter is to report the news the best that they can. Sometimes they are able to do it in it’s entirety and at times they’re not. Reporting a story consists of interviewing people that may have information that you need, researching on information regarding the story, making sure the information is accurate etc. But most of all the reporter must make the story appealing to the reader who will be reading the story. The role of the reader is to read and if the story was written correctly they will be able to comprehend everything that was written and know exactly what they read. They will know accurate details and be informed correctly on what the reporter was trying to report.
Audience engagement is important because the audience is important. Every news source needs an audience or else they will not be successful. If you have an active, reliable and faithful initial audience the site will grow. When you’re site is popular and readers can rely on you to report reliable information and basically make you their “go to” site they will talk to others and recommend you. This will make your audience grow with time and a big audience makes for a big money making site. The audience is everything! They let you know how your site is doing and what you can improve on. They will tell you your weaknesses and strengths which will only help the site to get better.
We are constantly being spoiled and things are being made easier for us everyday. You don’t really realize how great digital journalism is until you don’t have to flip through that 1000 page dictionary but instead you can look up a definition on Google. With things becoming so easily accessible pretty soon digital journalism will be the only type of journalism.
Diamond Jackson is a Journalism student at Eastern Michigan University. You may contact her at firstname.lastname@example.org